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About DRD Knaagdierwinkel®
DRD Knaagdierwinkel® has been a specialist since 2011. We were founded by Marika Stoevelaar — a dedicated small-animal lover with one mission: to improve the welfare of rodents and rabbits through responsible products, reliable information and genuine commitment. We’re happy to help you choose with confidence: what fits your animal, your space and your wishes — without hassle.
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✓ Specialist since 2011
Focused on welfare, safety and practical everyday use.
✓ No dropshipping
We ship from our own stock in the Netherlands, keeping control over storage, quality and availability.
✓ Consciously European
We deliberately choose European products and partners — not anonymous bulk imports from China.
Our story
DRD Knaagdierwinkel® started in 2011 as a small initiative in Hoogeveen. What mattered then still matters now: small animals deserve serious attention. Not just “a cage and some food”, but an environment that matches their behaviour and needs.
From our first location at Zeppelinstraat 11H (approx. 67 m²) we grew quickly. Within a year we moved to Zeppelinstraat 11B (approx. 137 m²) and later to our current premises at De Lavalstraat 5 in Hoogeveen with over 500 m². For stock and delivery reliability we also have an external warehouse of another 500 m².
✓ Growth driven by demand for high-quality, animal-friendly products
✓ Extensive stock for fast shipping and better availability
✓ In 2024 we became DRD Knaagdierwinkel B.V. and expanded with Vogelwinkel.nl
Our mission: more than a webshop
From day one we wanted to be more than a supplier. We aim to be a place where you can find product quality and knowledge. So you don’t have to guess, but understand what you’re doing — and why it works for your animal.
- Responsible, safe and innovative products that match natural behaviour.
- In-house development when we see opportunities to make things smarter, safer or more animal-friendly.
- Education and knowledge sharing for owners and professionals (also towards schools and training centres).
- Awareness for animals that are often underestimated, yet benefit greatly from a thoughtful approach.
“My heart is with small animals. When you understand their behaviour, you naturally make different choices: more calm, more enrichment and a habitat that truly makes sense.”
— Marika Stoevelaar
Quality & origin
We deliberately choose control and transparency. That means: no “quick dropship”, no anonymous bulk — but a range we can recommend with confidence.
What this means in practice
- ✓ No dropshipping: shipped from our own stock in the Netherlands.
- ✓ Consciously European: where possible we choose European products and partners, not anonymous bulk imports from China.
- ✓ Careful storage: stock is kept UV-neutral (no direct sunlight) and handled neatly.
- ✓ Reviewed by experts: our team checks safety, materials and practical suitability for small animals.
- ✓ Clear info: photos, descriptions and buying guides help prevent wrong purchases.
Knowledge & buying help
We want you to feel confident about your choices. That’s why we create information pages, buying guides and inspiration — from basic set-ups to practical tips on food, bedding, enrichment and safety.
✓ Information pages
Clear explanations by species and topic, so you quickly see what fits.
✓ Inspiration & basic set-ups
Practical starting points and examples you can apply straight away.
✓ Personal support
Not sure? Share your situation (species + enclosure size + goal) and we’ll think along with you.
Need help choosing?
Send us a message via Service & contact. Tell us which animal you have, the enclosure size and your goal (e.g. basic set-up, bedding, food, enrichment). Already ordered? Add your order number so we can check faster.
Our own brands
DRD also develops and produces products under several brand names. This allows us to keep improving quality, safety and ease of use.
- DRD Knaagdierwinkel® – trusted core range for rodents and rabbits.
- De Knaagdier Kruidenier® – natural herbs, snacks and feeds for rabbits and rodents.
- Vogelwinkel® – the best for birds, with the same focus on welfare and quality.
See: all brands and all categories.
Affiliated with Dibevo
DRD Knaagdierwinkel® is affiliated with Dibevo, the trade association for the pet industry. This fits how we work: professional, transparent and focused on quality and customer interest. Where applicable, we use the independent Dibevo Disputes Committee for clear handling.
A professional foundation — exactly what you should expect.
The future
Our ambition remains strong: to be the knowledge centre and quality benchmark for rodent and rabbit care in Europe. With an involved team, a growing network and a clear focus on welfare, we improve every day — in our range, information and service.
✓ Specialist since 2011 — with heart for small animals
✓ Consciously European, no dropshipping, shipped from our own stock
✓ Buying help and knowledge: so you can choose with confidence
