
About DRD Knaagdierwinkel®
Are you looking for products for your hamster, guinea pig, rabbit, gerbil, rat, mouse, chinchilla or degu? Then you do not want to buy just anything. You want to know what suits your animal, your enclosure and your way of caring for them. That is exactly where DRD Knaagdierwinkel® helps you.
DRD Knaagdierwinkel® has been a specialist in rodents and rabbits since 2011. We combine a large, carefully selected assortment with practical knowledge, clear guidance and personal involvement. Not with the goal of simply offering as many products as possible, but to help you choose what truly fits your animal and you as their owner.
Start with all categories · Hamster · Guinea pig · Rabbit · Service & contact
Years of experience with rodents and rabbits, translated into clear product information and practical guidance.
We work from our own stock in the Netherlands. This gives us better control over availability, storage and shipping.
We look at animal species, behaviour, enclosure, nutrition, maintenance and daily use. This makes choosing easier.
Our story
DRD Knaagdierwinkel® started in 2011 as a small initiative in Hoogeveen. The idea was clear from the very beginning: small animals deserve serious attention. Not just a cage and some food, but an environment that fits their natural behaviour, daily needs and life in a home setting.
From that vision, DRD grew into a specialised online shop for rodents and rabbits. What started small gradually expanded with more storage space, more product knowledge, more guidance and an increasingly focused assortment. The core has remained the same throughout the years: products should not only look nice, but also make sense for the animal and the situation in which they are used.
✔ Started from a genuine love for small animals
✔ Grown through the need for specialised products and clear explanations
✔ Active since 2011 as a knowledge-based shop for rodents and rabbits
What DRD stands for
At DRD, we believe good care starts with good choices. A product is truly suitable only when it fits the animal, the enclosure and the purpose for which it is used. That is why we do not only look at the product itself, but also at the role it plays in your animal’s daily life.
DRD chooses with attention to:
- animal species and natural behaviour;
- practical use inside the enclosure;
- material, size and ease of use;
- nutrition, enrichment, rest, movement and maintenance;
- clear product information, so you do not have to guess.
This makes DRD not only a place where you buy products, but also a place where you can make better choices for your animal.
How we select products
A large assortment is only valuable if you can choose from it with confidence. That is why we assess products based on their function. Is the product intended as bedding, a hiding place, gnawing material, food, foraging material, resting place, transport aid or practical support for maintenance? And does that function fit the animal for which the product is offered?
For hamsters, for example, we look at digging, hiding, hoarding, foraging and safe movement. For guinea pigs and rabbits, we pay extra attention to fibre-rich nutrition, hay, space, grip, resting places and practical maintenance. Every animal species has different needs, and we want to make those differences clear in our categories, product texts and guidance.
Want to read more about how we work? Also take a look at how we select and check products.
Three specialisations, one clear mission
To make our knowledge easier to navigate, we work with three recognisable specialisations within DRD. These specialisations help us structure product choice, advice and information more clearly.

Mr Hamster
Specialist in small rodents & enclosure setup
Mr Hamster represents mice, dwarf hamsters, hamsters, gerbils, rats and other small rodents. His world revolves around enclosure setup, bedding, hamsterscaping, foraging, hiding, nesting and products that take small animal behaviour seriously.

Mrs Rabbit
Herbivore & wellbeing specialist
Mrs Rabbit represents plant-eating animals such as guinea pigs, rabbits, chinchillas and degus. Her focus is on hay, fibre-rich nutrition, herbs, rest, space, bedding and products that suit sensitive herbivores.

Mr Rabbit – De Knaagdier Kruidenier
Craftsmanship & natural compositions
Mr Rabbit represents herbs, leaves, flowers, roots and natural additions. His starting point is simple: natural products should be carefully selected, properly stored and clearly explained.
The knowledge behind DRD
Behind DRD Knaagdierwinkel® is Marika Stoevelaar, founder of DRD and active for many years with small animals, product knowledge and educational content. This practical experience forms the basis for how we look at our assortment: not only at what a product is, but especially at the role it has for the animal.
That is why, when selecting products, we ask questions such as: does this product support natural behaviour such as foraging, hiding, gnawing, resting or digging? Does it fit the animal species for which it is offered? Is it practical to use inside the enclosure? And can it be logically combined with other products?
In this way, DRD continues to grow step by step as a knowledge-based shop: a place where you not only find products, but also receive explanations that help you choose more consciously for your animal.
Where would you like to start?
We are happy to help you choose through clear starting points. You can shop by animal species, by product group or through our guidance pages. This helps you find what fits your animal more quickly.
Start with the animal species that lives with you. There you will find categories that are logically built around care, enclosure setup and nutrition.
Hamster · Guinea pig · Rabbit · Gerbil · Rat
Are you mainly looking for bedding, food, hay, houses, toys or gnawing material? Then you can also start with the main product groups.
Bedding · Food · Hay · Play & foraging
Not sure what to choose? Tell us which animal you have, the size of the enclosure and what you are looking for. Then we will be happy to think along with you.
Own brands & development
In addition to well-known brands, we also develop and select products under our own brand names. This allows us to better guide composition, quality, ease of use and product roles within the enclosure.
- DRD Knaagdierwinkel® – the trusted core assortment for rodents and rabbits.
- De Knaagdier Kruidenier® – natural herbs, leaves, flowers, roots, snacks and complementary foods.
- Vogelwinkel® – the same careful way of selecting, focused on birds.
Also view our brands page and categories.
Professional, involved and always developing
DRD Knaagdierwinkel® is affiliated with Dibevo, the trade association for the pet industry. This fits our way of working: professional, clear and with attention to product quality, service and good information.
Our ambition remains strong. We want to be a leading knowledge centre and quality brand for rodents and rabbits in Europe. We do this step by step: by continuously improving our assortment, information, photos, product texts, guidance and service.
✔ Specialist since 2011
✔ Own stock in the Netherlands
✔ Guidance based on animal, behaviour and daily use
✔ Personal and knowledgeable advice when you are unsure
Frequently asked questions about DRD Knaagdierwinkel®
What makes DRD Knaagdierwinkel® different?
DRD specialises in rodents and rabbits. We do not only look at products, but especially at the combination of animal, behaviour, enclosure and daily use. That is why you will find extensive guidance and clear product information with us.
Does DRD ship from its own stock?
Yes, DRD ships from its own stock in the Netherlands. This gives us better control over availability, storage and shipping.
Which animals does DRD specialise in?
DRD focuses on animals including hamsters, dwarf hamsters, mice, gerbils, rats, guinea pigs, rabbits, chinchillas and degus. For each animal species, you will find suitable categories, products and information.
Can DRD help if I do not know what to choose?
Yes, you can always send us a message. Tell us which animal you have, the size of the enclosure and what your goal is. Then we can help you in a more targeted way.
Why does DRD write so much explanation for products and categories?
Because good choices matter. Many products look similar, but in practice they have different roles. With clear explanations, we help you better understand what suits your animal and your situation.
